Richmond's Most Awarded Dealership





An Award-Winning Ford Dealership for an Award-Winning Brand
Since 2006, we have received the prestigious Ford President's Award. This year, we added some notches to our award belt when we were named Richmond Times Dispatch's Top Work Place and DealerRater's Lincoln Vehicle Dealer of the Year for the state of Virginia.
In 2015, we were presented with the Salute to Dealers Award from Ford, which recognizes dealerships worldwide that go above and beyond giving back to their communities. We have also earned the following awards:
- DealerRater's Consumer Satisfaction award since 2015
- 2014 Virginia Living Magazine's: Best of Virginia 'Best Car Dealer' award
Richmond Ford is synonymous with customer loyalty and satisfaction; we are Richmond's Most Awarded Dealer. It's our goal to give you an excellent vehicle shopping experience from beginning to end.

Browse new models
Welcome to Richmond Ford Lincoln!
Our Ford dealership's extensive inventory is the best place to start if you're looking for a specific color, trim, or package of the:
In addition to a comprehensive range of Ford's most popular models, you can find a large collection of specialty performance and commercial work vehicles in stock at our car dealership.
Our Ford dealership also offers impressive performance vehicles, from thrilling Roush performance Mustang models outfitted with punched-up power and head-turning exteriors to our complete line of Ford commercial trucks, including vans, heavy-duty pickups, box trucks, dump trucks, and more.
Whether you're shopping for work, play, or both, you can count on finding your next vehicle or vehicle fleet with us.
You can explore all our inventory online or in person. Each model in our inventory has its own model page that includes helpful information on each vehicle, including specs, photos, and available packages.
Many of our pre-owned Ford models also have vehicle history reports. These reports tell you about a vehicle's past, so you can decide if you want to be part of its future. Vehicle history reports commonly include service records, accident history, number of owners, and more.
Ford Certified Pre-Owned Vehicles
We also have one of the largest selections of Ford-certified pre-owned vehicles right here, with a 7-year/100,000-mile warranty that helps you buy with total confidence.
There are two Ford CPO levels:
- Blue Certified
- Gold Certified
In order for a used Ford to earn the Blue Certification, it must be under 10 model years old with less than 120,000 miles on the odometer. It will also have to pass a 139-point inspection.
The Gold Certification requirements include the Ford being under six model years old with less than 80,000 miles. It should pass a 172-point inspection.
CPO Ford vehicles come with a few additional benefits as well, including 24/7 roadside assistance, FordPass™ Reward Points to use toward maintenance visits, and a 14-day/1,000-mile Money Back Guarantee.
Why choose us
Transparent Pricing
5 Star Customer Service
Taking Care of Your Car for Life
15 Min Trade-In Appraisals
Updated Service Lounge
Giving Back to Our Community
Mobile Service Options
Richmond Ford's Exclusive Warranties
Featured specials and events
Friendly Finance Center
Once you've picked the Ford model that fits your needs, our expert finance team will walk you through the financing process from start to finish, helping you to craft a customized financial plan and secure a great rate whether you choose to lease or buy.
Our team has developed a few finance tools to help you begin the process from home, like:
- Payment calculator
- Credit estimator
- Value Your Trade tool
When you use our payment calculator and credit estimator, you can approximate your monthly payments for a vehicle you're interested in. Just put in the vehicle's price, loan length, and the down payment to calculate your payments!
Do you have a vehicle at home you'd like to trade in for your Ford? Find out how much it's worth using our Value Your Trade tool. We use Kelley Blue Book values to approximate your vehicle's worth.
Our finance center also offers an online finance application. You can fill this out from home or on the go to find out if you're pre-approved for financing before test driving your favorite Ford.
Total Care With Ford Service
Whether you need a special part ordered or an intricate under-the-hood fix, our experienced Ford service and repair center techs are dedicated to helping to keep your car, truck, or SUV running just as well as they did on day one. You can count on us for everything from routine upkeep to handling the unexpected, such as:
- Oil changes
- Tire rotations
- Transmission repairs
The technicians that work at our Ford service center are Ford-certified technicians. These technicians have the skills and training required to care for Ford vehicles properly.
As we work on your Ford, we'll use genuine Ford parts. These parts come from our on-site parts center, where we house all the Ford parts and accessories we need. If you're interested in customizing your Ford, find the right accessories at our parts center! We can also help you get the parts you need personally if you prefer to service your Ford yourself.
If the unexpected should arise, Richmond Ford's on-site collision center is on standby to help restore your vehicle and your confidence in the aftermath of an accident, assisting with everything from damage estimates and reliable rentals to expert inside-and-out repairs.
It's easy to schedule with our service or repair center. Give us a call or use our online scheduler!

Visit Your Richmond Ford Car Dealership Today!
Are you looking to find out more? Explore our website and then give Richmond Ford Lincoln a visit. We'll help our friends across Richmond, Mechanicsville, and Ashland, VA, find the vehicle that fits into their lifestyle-whether that's a powerful work truck, an SUV for the family, or an EV for your commutes.

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Richmond Ford Lincoln
4600 West Broad Street
Richmond, VA 23230
- Sales: (804) 474-0531